HAAM lokal udgave
Built through living, researching, and designing in Taiwan.
A personal introduction to HAAM's Taiwan experience: graduate research at National Cheng Kung University, hundreds of conversations with young adults, and product experiments connecting sustainable commerce, financial behavior, local identity, and trust.
Tainan, Taiwan
Projektresuméerne kommer fra Raw Drafts' projektarkiv.
01
A financial AI companion designed to help young adults connect shopping decisions with saving, investing, and environmental impact. The research includes 675 valid survey responses, 32 interviews, more than 100 self-tests, and 32 prototype tests across seven universities.
02
Graduate work exploring how financial guidance, sustainability information, and local product stories can become understandable at the exact moment a person is deciding what to buy.
03
A product-storytelling and customer-research environment for examining how Taiwanese products can communicate origin, quality, environmental impact, and cultural context to international audiences.
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